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February 1, 2018
Mark Zimmer
Facebook's News Feed Has Changed (What it Means for Marketers)
Facebook is going back to the basics with a focus on engaging, relevant content and your social media content strategy needs to follow suit.
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January 30, 2018
Mark Zimmer
Why Your Store Flow, Parking, and Hours Matter
You only get one chance to make a great first impression, so don't blow it with poor parking or inconvenient store hours.
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January 23, 2018
Chuck Mefford
How Do Your Customers See Things?
Take the time to analyze how you want your customers to perceive your brand, and then down the road make sure your customers have a matching perception.
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January 18, 2018
Chad Elliot
Are You Training Your Customers to Wait to Buy Your Product Cheaper?
Discounts can't be your primary way of drawing customers to your brand if you want high margins and sustainable revenue growth.
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January 16, 2018
Mark Zimmer
4 Reasons Why Radio Matters
In this digital age, radio is effective because it reaches more people than any other medium, is relevant in today’s culture, is trusted by listeners, and it helps businesses grow revenue.
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January 11, 2018
Mark Zimmer
Part 3 of 3: Key Ingredients for Small Business Success
The last part of the 3-part formula for small business success, which is likely the most crucial, is having a thorough marketing plan.
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